A Google Ads and SEO Specialist for Fractional CMOs
You set your client's marketing strategy, and I run the Google side of it: Google Ads, SEO and the website.
You get a monthly report you can take into your next strategy meeting, and your client gets a specialist who does the work personally.
- ✓Google Ads, SEO and websites, run personally by me
- ✓The same monthly report for you and your client
- ✓A 10% referral fee, or white label under your brand
“I recently collaborated with Chris to improve a client's SEO rankings. … He not only boosted the SEO performance significantly but also maintained excellent communication throughout the project, ensuring our client was always in the loop and satisfied. The results were outstanding, and our client was extremely pleased with the uplift.”
170+ 5-star Google reviews across Australia
Work directly with Chris
Meet Chris →Quick answer
A fractional CMO sets a business's marketing strategy part-time, and I'm the specialist they bring in for the Google channel.
I personally run the client's Google Ads, SEO, Business Profile optimisation and website, and track every call, form and booking to its source.
Your client can sign with me directly, and I pay you 10% of every invoice I send them.
Or I work white label under your brand, invoicing you while you set your client's price.
What a Google specialist adds to your plan.
You keep the big picture, and I bring the hands-on Google work that sits under it.
Google work you can hand over
I do the account builds, keyword research, landing pages and technical SEO myself, so your hours go into strategy and leadership.
Numbers ready for your board pack
Search Console, Google Analytics and conversion tracking are connected from the start, so every report shows enquiries by source and what each source cost.
A single keyword plan for paid and organic
The person reading the search terms also writes the landing pages and plans the SEO, so Google Ads and SEO work from the same keyword plan.
Who does what.
A clear split means your client always knows who to ask.
You, the fractional CMO
- ✓The marketing strategy, positioning and messaging
- ✓The overall budget and how it's split across channels
- ✓Social media, email, content and brand, with the providers you choose
- ✓The leadership relationship and the quarterly priorities
Me, on the Google channel
- ✓Google Ads builds, management and conversion tracking
- ✓SEO, from service and location pages to technical fixes
- ✓A Business Profile optimisation, done once, plus Google Maps syndication
- ✓Website builds and the landing pages the ads point to
- ✓A monthly Google report for you and your client
Budget shifts and new campaigns go to you and the client together, so the Google plan always follows your strategy.
Refer your client, or keep it under your brand.
Pick the arrangement that suits each client.
Refer your client to me
- ✓Your client signs with me directly, at the prices on this page, month to month
- ✓I pay you 10% of every invoice I send them, for as long as they stay a client
- ✓My monthly report goes to you both
White label, under your brand
- ✓You hold the contract and the client relationship
- ✓I invoice you, and you set the price your client pays
- ✓My monthly report comes to you, ready to pass on
April Hobbs, a fractional CMO in Adelaide, already introduces clients to me when their plans call for Google.
How a referral works.
From your introduction to the first monthly report, in 5 steps.
- 1
You introduce us
A short email to both of us with the client's goals is all I need to get started.
- 2
I research before we meet
I look at the client's current Google presence, their competitors and the search demand in their area before the first call.
- 3
A free strategy call with you both
In 30 minutes we agree what the Google channel needs to deliver for your plan.
- 4
A written plan with published prices
The client gets a plan priced at the rates on this page and signs with me directly, month to month.
- 5
Month 1, then a report every month
Month 1 sets up tracking and makes the biggest fixes, then the results set the priority plan, with a report to you both every month.
Have a client in mind already? Book a free strategy call and bring their goals.
Book a free strategy call“Number one thing I know about Chris is that he has the skills and expertise to create google ad campaigns that attract and convert qualified leads. The second thing Chris does better than others in his industry is to deliver this service in a transparent and efficient way. … I look forwards to working alongside Chris for years to come.”
Real client results
Results you can put in front of a client.
Each figure is an approved client result, with the window it was measured over.
615 → 1,350
clicks from Google search
In the 150 days after the new site went live, Pro Roof and Gutter's clicks from Google search rose from 615 to 1,350, against the 150 days before.
594 → 1,357
clicks from Google search
In the 112 days after the new site went live, Trusted Mechanical's clicks from Google search rose from 594 to 1,357, against the 112 days before.
$300K → $1.3M
annual revenue from Google Ads
Delidoor's annual revenue from Google Ads climbed from $300K to $1.3M within my first 9 months on the account.
200+
campaigns managed
$3M+
ad spend managed
9 years
Adelaide-based
“Chris is an absolute pleasure to work with. Highly knowledgeable and talented in SEO and digital marketing from both a strategic and technical perspective. He's achieved fantastic results on a few projects we've been collaborating on. I would recommend him in a heartbeat.”
“Absolutely loved working with Chris, I have never worked with anyone as transparent and responsive. Every step of the way I was kept informed about the SEO strategy and got detailed reports at the end of each month. If you have been thinking about SEO for a while but are unsure, trust me, give Chris a call, you won't be disappointed.”
Tell me about the client and the result their plan needs from Google.
Call 0403 454 199My prices.
A client you refer pays me directly at these prices, and 10% of every invoice goes to you.
Under white label I invoice you, and you set your client's price.
Every monthly service runs month to month.
Website SEO
For a suburb cluster, a whole metro area, or several cities
$1,500, $2,500 or $4,000+GST a month
Google Business Profile optimisation
Categories, services, areas and details set up properly
$750+GST, once
Google Maps syndication
1 or 2 syndications a month, for calls from Maps while website SEO builds
$800 or $1,450+GST a month
Google Ads management
Plus the client's own ad spend, paid to Google directly
$800+GST a month
Websites
A fixed price, quoted once the scope is agreed
From $4,000+GST
Looking to hire a fractional CMO?
If you're a business owner looking for a fractional CMO, I'm the Google specialist who works alongside them.
I run your Google Ads, SEO and website, and I'm glad to work with the fractional CMO you choose.
If Google is where you'd like to start, book a free strategy call and I'll show you what I'd do first, or read more about me.
Questions fractional CMOs ask me.
Do you work with fractional CMOs?
Yes, I work alongside fractional CMOs and marketing consultants as the specialist for their clients' Google channel.
You set the strategy, I run the Google Ads, SEO and website, and I report to you and your client every month.
Who does my client sign with?
A client you refer signs with me directly, at the prices published on this page.
Under white label, you hold the contract and I invoice you.
Either way, the client pays Google directly for ad clicks, and every monthly service runs month to month.
Do you pay a referral fee?
Yes, I pay you 10% of every invoice I send a client you refer, for as long as they stay a client.
Ad spend is paid to Google directly, so it sits outside my invoices and the fee.
Can you work white label, under my brand?
Yes, I can work under your brand, with you holding the contract and the client relationship.
I invoice you, you set the price your client pays, and my monthly report comes to you to pass on.
What stays with me as the fractional CMO?
You keep the strategy, the budget split across channels, the messaging and the leadership relationship.
I take on the Google channel inside that plan, and budget shifts or new campaigns go to you and the client together.
Do you work with the client's social media or content provider?
Yes, I run the Google channel and share what it shows, such as the search terms people use and the pages that bring in enquiries.
Social media, email and content stay with you and the providers you choose.
How do you report?
Each month you and your client get the same report, with tracked calls, form enquiries and bookings split by source: Google Maps, organic search and Google Ads.
Under white label the report comes to you alone, ready to pass on.
I explain any number you'd like to look at more closely.
Do you cover AI search, like ChatGPT and Google's AI Overviews?
Yes, AI search is part of my SEO work.
AI assistants read the same pages, structure and Business Profile details that Google ranks, and my page on AI search optimisation explains how I approach it.
Do you work with clients outside Adelaide?
Yes, I work with businesses across Australia from my office in Wayville, Adelaide.
Loudachris has Google Business Profiles in Adelaide, Melbourne, Sydney, Brisbane and Perth, and I run every account myself wherever the client is.
Is there a minimum term?
Every monthly service runs month to month, with no lock-in contract.
For SEO I recommend planning on 3 months, because month 1 fixes as much as possible and the results then set the priority plan.
Book a Call About a Client
Bring your client's goals, and in 30 free minutes I'll show you where Google fits in your plan and what I'd do first.
Or call 0403 454 199
The Google Services I Run for Your Clients
Each service runs on its own, or together as a single Google plan.
Google Ads Management
Search, Performance Max and YouTube campaigns, tracked to real enquiries.
SEO
Service pages, location pages and technical SEO, reported monthly.
Local SEO and Google Maps
A Business Profile optimisation and Maps syndication for local calls.
Website Design
Sites built for search and for the ads that point to them.
Ready to Hand Over the Google Side?
Tell me about your client, and I'll tell you where I'd start.